http://feedproxy.google.com/~r/9To5Mac-MacAllDay/~3/E5QzzK0bJV0/
Sent to you by Bill Boulware via Google Reader: TuneCore: iTunes Match
royalties appearing 'out of thin air', $10,000 in two months via
9to5Mac by Jordan Kahn on 2/8/12
In a blog post earlier today (via Ars Technica), the CEO of TuneCore–
an online music distribution service– announced some pretty intriguing
numbers in regards to iTunes Match royalties it's collected on behalf
of its clientele. While calling the payout "magic money", CEO Jeff
Price said his company has collected $10,000 for a two-month period
beginning at the launch of iTunes Match. While TuneCore's artists have
included the likes of multi-million album sellers like Nine Inch Nails
in the past, Price said the royalties represent money most independent
artists using the service would have otherwise never received:
"A person has a song on her computer hard drive. She clicks on the song
and plays it. No one is getting paid," Price wrote. "The same person
pays iTunes $25 for iMatch. She now clicks on the same song and plays
it through her iMatch service. Copyright holders get paid."
The real question is how Apple's royalty payouts compare to other
services like Spotify. Ars noted it's important to remember in the case
of iTunes Match, if a user first purchases a song through iTunes and is
also an iTunes Match customer, the artist is essentially being paid
twice off the same song. Once from the initial purchase, and again from
the iTunes Match royalty. For those thinking $10,000 is a lot of money,
Price argues, "before you were getting zero, now you are getting
something":
The music industry needs innovation. Services like iMatch, Spotify,
Simfy, Deezer and others are bringing that innovation—it will take some
time to learn which are the ones consumers want. But in the interim,
seeing an additional $10,000+ appear out of the thin air for TuneCore
Artists by people just listening to songs they already own is amazing!
Things you can do from here:
- Subscribe to 9to5Mac using Google Reader
- Get started using Google Reader to easily keep up with all your
favorite sites
[Non-text portions of this message have been removed]
Aucun commentaire:
Enregistrer un commentaire